Focus on Educating, Being of Service and Connecting

I had a great opportunity to be of service as I hosted my first live event and I want to share the positive results enjoyed by everyone who participated. My intention in creating this event was to educate local women about various work-at-home opportunities (specifically in direct sales) and help them sift through their options.

Knowing the financial stress many women are feeling in this challenging economy, combined with seemingly endless work-at-home options, as well as a fear of scams many are paralyzed about what to do next. My goal was to provide a reliable resource of information.

Since I have so many connections with women I quickly assembled a panel of six women who have successful careers in a variety of direct sales businesses across six different industries. The panel shared information about various direct sales opportunities – how they work, how they’ve made it work as mothers and women and how to get started.

Throughout the process of publicizing the event, I kept focusing on my intention of providing great information and education to women who really needed it. I really feel like we accomplished our goal.

Participants listened to candid stories on how the panelists moved from corporate careers to home-based with success. There was great “transparency” and truth about their challenges. The audience expanded their breadth of knowledge and now have direct access to the panelists for future conversations.

Panelists had the opportunity to meet 30 new prospective clients and partners, as well as the connections forged with the other dynamic panelists. They also learned from other panelists what they’re doing successfully in their businesses that they might be able to apply.

As for myself, I benefited as well, in a very big way. I had the opportunity to generate great local publicity for Metromom as a resource that supports women and also position myself for a greater national platform. I connected some great women together – which is always fun for me - and can now see what comes of those relationships.

This experience was truly a win-win-win and one that I believe you can replicate in your local community as well.